Sarah Luebke

Sarah Luebke

Nebraska native Sarah Luebke completed her MM in vocal performance at the University of Kentucky, and her BM in vocal performance at St. Olaf College. Recently she has been seen performing the female lead, Jane McDowell, in "The Stephen Foster Story" and the ensemble of "Big River" with Stephen Foster Productions. Other performances include the soprano soloist of Bach's St. John Passion, La Fee in Massenet's "Cendrillon" at the Intermezzo Opera Festival, Najade in "Ariadne auf Naxos" at the Brevard Music Festival, Monica in "The Medium", Rose Maybud in "Ruddigore", and Fiordiligi in "Cosi fan tutte". She currently resides with her husband in Florida, teaching a studio of 40 students and auditioning and performing locally.

Follow-up is extremely important to growing your home-based studio.  Like anything worthwhile, consistent follow-up requires a lot of effort, but over time you’ll reap the benefits of a solid group of students and referrals. After all, it takes far less time and money to keep an existing student than market to prospective students.  Here are 9 follow-up tools sure to motivate your students to stay loyal to your studio:

Thank-you notes: This is a no-brainer, but you’d be surprised at how many business owners neglect to write thank-you notes–especially when they get really busy. Take the time to show your students that you genuinely appreciate their business.  After an initial lesson with a new student, or after semester recitals, send a note thanking them for their time and hard work.  They’ll remember your thoughtfulness! [···]

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Keeping good records of your students is imperative for good communication, and for continued growth in musical study.  Here is a checklist of things I keep on file for each student, from the first lesson and beyond:

Personal Data

Detailed information on each student is essential. Gather this data at the interview or online via the “Register” website feature on MTH, rather than at the first lesson.  Parents and students will appreciate your not taking teaching time for administrative details.

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